Blog - Page 7

Cartoon of businessman waving success flag after good SEO

Your SEO Questions Answered

You may already know that Search Engine Optimisation (SEO) is important for your ranking your business higher on Google, but how much do you really know about it? These are the answers to the questions we hear most often. Hopefully they can clear up some of the confusion around this complicated subject.

Why didn't your SEO Work

Why Your SEO Didn’t Work

Bad SEO will not only be ineffective but it can also be detrimental to the growth of your business. Here, we take a look at what might have gone wrong and how you can turn the situation around.

Net Neutrality

Net neutrality changes: What does it mean for New Zealand?

Repealing the changes means that internet service providers are perfectly positioned to control bandwidth and internet speeds, favouring services that pay higher premiums or are owned by the internet providers themselves. But what does this actually mean for the everyday internet user?

Using Facebook Groups for New Business

Using Facebook Groups for New Business

One aspect of Facebook that we’d like to discuss today, and that’s groups. They’ve been around for a while and their importance is growing as a Web marketing tool.

Search intent

How To Target Search Intent On Your Website

Today, while you may have a domain name, web-hosting and a great website built, getting your website to rank on the first page of Google for any given search term can be a big challenge. Fortunately, there’s one tactic you can use to help adapt your content to the latest in ranking systems: search intent.

Seo Vs Adwords

Internet Marketing: Is AdWords or SEO better?

AdWords and SEO are the most powerful tools when it comes to search engine marketing, and knowing how to use them is integral to every successful marketing campaign.

Searching for your website

Why isn’t my web page on Google?

No matter how many people are looking for websites like yours, you’ll be invisible to them if you don’t show up in the major search engines.So, if you’re not ranking on Google, it’s time to make some adjustments to your website.

man digging for treasure to pay for cost of seo

How Much Does SEO Cost?

Working out how much to spend on Search Engine Optimisation can be a difficult decision. This article covers some of the things that you need to think about regarding SEO, what to expect and some pointers on how to set your budget. SEO isn’t a one-size-fits-all kind of thing!

hats and coats from website visitors

What do website visitors want from your website?

Your website may need to cater to a whole range of different visitors. How can you make sure that you appeal to as many people as possible? Here are some simple guidelines that will help your website convert visitors into customers.

Search Engine Marketing

Why Businesses Fail at Search Engine Marketing

Google claims that adwords is the easiest and best way for your customers to find your business online. But if it is so simple, why are so many businesses still failing at it and spending thousands in the process?

Bad Seo Costs Money

6 Ways Bad SEO Costs Your Company Money

There is absolutely no doubt that bad SEO costs your company money. Not just due to poor results, but also by creating lasting damage that adds more costs.

Simple Website Design in plain English

Simple Website Design – Keeping It Simple Stupid

Simple website design is not quantum physics and should not be made difficult to understand. Our clients don’t have to know anything about programming jargon to use a website effectively, any more than they need to understand electrical engineering to use a toaster.
Here’s what you need to know about simple website design.

Facebook Business Page

Why you shouldn’t use a Facebook profile as your business page

Using a personal profile page to promote a business is a violation of Facebook’s Term of Service, it also puts your business at a disadvantage.Using a personal profile page to promote a business is a violation of Facebook’s Term of Service, it also puts your business at a disadvantage.

Do you really need social media?

Social media – does your business really need it?

Seems like every second article online is about how small businesses can benefit from social media. What if we told you this wasn’t necessarily the case?

secure connection

Secure website connections: making the move from HTTP to HTTPS

Before we explain why encryption is so important, we should examine what it actually means. Let’s break it down to its basic parts.
HTTPS stands for HyperText Transfer Protocol Secure. Though it sounds complex, it’s quite simple.

IoT

The future is knocking with the Internet of Things (IoT)

An estimated 8.4 billion devices are connected in 2017 and this number is expected to jump to 21 billion within five years. The future is already here.

fb call to action ad

Tips for Facebook Ads

Facebook has more than 1.94 billion monthly active users. If your business is not tapping into the largest online audience in the world, you’re missing out.

Kid Coding

Coding and Kids

When a child understands how to code, they no longer have to accept technology as it is handed to them. They can understand how something works and adapt it to work for them.

Facebook Reviews

How Important are Facebook Reviews?

There are many ways that leads and customers can communicate with your business but how they perceive you online is influenced by your presence on Facebook.

energise website success

Graphic Design vs Content – What’s more important?

Finding a balance between engaging content and eye-catching design may seem an impossible task, particularly if you tend to favour one over the other.

black hat seo

What is Black Hat SEO?

Black Hat SEO tactics may result in a burst of traffic and revenue in the beginning stages, but in the long term will damage your credibility and sales.

energise google reviews

How important are Google Reviews?

Google is the first point of contact a potential customer has with your business. Google Reviews are what help them to choose your business over another.

Do I need a copywriter

Do I really need a Copywriter?

There are simple ways to identify a good copywriter and ensure the important parts of your business jump off of the page. This post will look at the reasons why you need a copywriter and how to find a good match for your business.

marketing online shopping websites

A guide to building your online shopping business

Building an online business can be a minefield; it certainly isn’t a case of create a site and relax. What must a new online business do to achieve success? In a busy marketplace, new online businesses must stand out, create loyalty and constantly evolve.

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