Internet Marketing describes a range of different services and techniques that we can use to increase the effectiveness of your website and improve the profitability of your business. Different internet marketing options are available to suit your particular goals and business.
Search Engine Optimisation (SEO)
Search Engine Optimisation (or SEO) is what we can do to improve the natural rank of your website. The advantage of SEO is that good SEO creates a long term increase in your website visits, enquiries and sales. SEO is probably the best investment that you can make in your website because it is building something and not just paying for a short term fix. It is very important that SEO is done the right way or it will cause damage to your website rankings that can take months to correct. Talk to us about getting your website on the first page of Google.
Internet Marketing using Google AdWords can work really well or it can be a big waste of money if it is not set up properly. If your Google AdWords campaign is set up badly, you can find yourself paying for visitors to your website that you never had any chance of getting business from. We have a Master Client Centre account with Google that we can use to manage an AdWords account on your behalf.
Through our relationship with Google, we are regularly invited to attend Google Master Class events where we take part in ongoing training to enhance our skills and the services that we can offer you. Contact us on firstname.lastname@example.org or call on 0800 627 546 about getting a Complimentary $100 Credit to start off your Google AdWords Campaign!
Facebook & Social Media Marketing
It has been reported that up to 20% of all internet traffic in the USA was from people viewing Facebook. Social Media has now come of age and there is far more to it than sharing pictures of your kids with your friends. Savvy companies are now building social media into their internet marketing plan and using it to drive web traffic to their websites.
Why spend thousands of dollars posting brochures to customers when you can stay in touch with them more effectively, cheaper and more often for a fraction of the cost with email marketing? Email marketing allows you to build customer loyalty like never before! Your customers can recommend your services or products to their friends at the click of a button and new online tools allow you to track how effective your marketing campaigns are.
Ever wondered how many people actually read your emails or whether they clicked on the links to your web site? With Energise Mail you can see exactly how many!
We build the email newsletters for you, manage your subscriber lists and schedule mail-outs so they arrive when you want them to. Emarketing is a great way to encourage customers to visit your website in an attractive, informative way.