Why Social Media Marketing Isn’t Enough To Promote Your Business Online

Why Social Media isn't enough

An effective digital marketing strategy requires a well-designed website at the very minimum, as well as a commitment to creating useful and engaging content consistently. Social media marketing is only a small part of a much larger strategy.

How to promote your cause on the internet

how to promote your cause - ocean

Even the worthiest of causes won’t receive donations if no one has ever heard of it. This is why nonprofit organisations dedicate so much time and effort to raising awareness. Here are 9 actionable steps your organisation can implement to increase your online reach and raise more awareness of your cause.

Free resources for New Business in New Zealand

New Zealand Business Resources

Starting a small business can be beyond challenging. Working extra long hours and juggling tasks to keep the business going, it can often feel like you’re all alone, struggling to keep it all together. But, there is help available

Google Adwords Grant

Advertising is vital to the success of any organisation, including those who operate to help others.What if nonprofits could reduce their own advertising spend while extending the reach and audience of their cause? This is where the Google Adwords Grant can help.

8 most common web design fails

97 percent of consumers read online reviews about a business before making a buying decision and there is no faster way to judge a business than by its website. Your website is your potential customer’s first impression of who you are and how you do business.

Your SEO questions answered

You may already know that Search Engine Optimisation (SEO) is important for your ranking your business higher on Google, but how much do you really know about it? These are the answers to the questions we hear most often. Hopefully they can clear up some of the confusion around this complicated subject.

Why Your SEO Didn’t Work

Why didn't your SEO Work

Bad SEO will not only be ineffective but it can also be detrimental to the growth of your business. Here, we take a look at what might have gone wrong and how you can turn the situation around.

Net neutrality changes: What does it mean for New Zealand?

Net Neutrality

Repealing the changes means that internet service providers are perfectly positioned to control bandwidth and internet speeds, favouring services that pay higher premiums or are owned by the internet providers themselves. But what does this actually mean for the everyday internet user?

Using Facebook Groups for New Business

One aspect of Facebook that we’d like to discuss today, and that’s groups. They’ve been around for a while and their importance is growing as a Web marketing tool.

How to Target Search Intent on Your Website

Search intent

Today, while you may have a domain name, web-hosting and a great website built, getting your website to rank on the first page of Google for any given search term can be a big challenge. Fortunately, there’s one tactic you can use to help adapt your content to the latest in ranking systems: search intent.