How Banning Lesbians Can Ruin Your Online Reputation

online reputation ruined by lesbian ban

Online reputation is a funny thing. A few glowing reviews can make you look like a hero or a villan. Here’s a true story about a real incident that damaged a businesses online reputation and how you could handle it if it happens to you.

Google Analytics Tracking shows mixed up pie chart colours

screenshot showing google analytics tracking pie chart colors wrong

If you’ve been confused by your Google Analytics tracking results recently, it might be that the colours on your charts are mixed up!

Is domain name age important to Google?

Older domain names rank higher on Google

There’s an ongoing debate about whether an old domain name is better than a new domain for website ranking. Domain names are expiring all the time. This article asks if greater domain name age is better for ranking your website higher on Google. There are advantages but also pitfalls for the unwary.

Google Launches +1 Button in New Zealand and the World

Google plus one button launched in NZ

Most Google users will have seen another change to the search results today as Google launched it’s new +1 button in New Zealand. The button has been tested in the USA since March and is Google’s answer to Facebook’s LIKE buttons and a foray into the world of social marketing.

Google conspiracy theory: Adwords bidding wars?

google panda algorithm update

The Google Farmer update has destroyed rankings, and therefore web traffic and advertising revenue for a large number of good quality websites that are now struggling to recover. Was it planned that way or just an unfortunate side-effect?

Google announces new focus on quality in search results

How to fix a google penalty

Today, Google announced that it has updated it’s algorithm (the super-secret formula that ranks search results) to improve the quality of the results. Some of this will be new and some will be a greater emphasis on aspects of a website that were previously not so important.

What is Google Analytics?

google-analytics

Google Analytics is a free online website statistics service that shows you how viewers found your website, what they looked at and even how they found you. At it’s most basic level, you can check how many visitors your website is getting but it really comes into it’s own in the way that it allows you to see what is working and what isn’t. Simply “counting visitors” doesn’t really tell you much.