If you’ve had a website for your business for a while, you will know how important a good SEO strategy is for your ranking in Google search results. However, keywords are only one factor for Google to determine your place on the list. Providing original content is an important part of your rankings.
You may already know that Search Engine Optimisation (SEO) is important for your ranking your business higher on Google, but how much do you really know about it? These are the answers to the questions we hear most often. Hopefully they can clear up some of the confusion around this complicated subject.
Today, while you may have a domain name, web-hosting and a great website built, getting your website to rank on the first page of Google for any given search term can be a big challenge. Fortunately, there’s one tactic you can use to help adapt your content to the latest in ranking systems: search intent.