Blog - Page 5
Screen Sharing Options For PCs
Home Office is the way to go since Covid-19 began spreading around the globe. For many, this has brought new technological challenges as they require to connect with others, work together on projects or seek advice when something isn’t working. Screen-sharing tools provide the perfect solution and range from basic services to offering premium features such as video conferencing and remote control access.
Why you might be losing website visitors
Poor design, misleading information, and the lack of compatibility for mobile phones are only some of the reasons why online users don’t spend a lot of time on a website. Find out what other faux pas you should avoid if you want to capture your audience long enough to get your point across.
SEO For eCommerce websites – Techniques and Strategies
How you go about SEO will determine whether your business is a well-oiled machine or not. Updating your strategy will help you keep your current clientele while allowing you to gain traffic to your site without so much as lifting a finger.
How online tools can improve customer experiences
Customer experience is more important than price or product when it comes to making a purchase decision. Technology can help offer your customers a service that is tailored to their needs, thus creating the ultimate customer experience.
Redesign Your Logo
A company’s logo is often the first thing people see and remember. Changing it can have a positive impact on your brand if it is done for the right reasons. To ensure the process is a successful one, here are a few things to consider for your logo redesign.
Shop Local – How to make it happen!
Shopping local supports one’s community in many ways. It creates and maintains jobs, keeps the money circulating in the neighbourhood and the local economy strong. However, when money is tight and big chains offer cheap deals around the clock, how can small businesses and retailers continue to attract customers and get them to shop local?
Should your business be using a live chat software?
Customer service can make or break a business. There are many ways to improve customer interactions and strengthen relationships. Live chats are definitely an option to consider. Used wisely, live chats can be a powerful tool to turn website users into long term paying customers.
Coping After Covid – Get Your Business Going Again!
Lockdown has been tough for many businesses. How quickly your business gets going again will have a lot to do with how much planning you put into your marketing. Take some time to work on your business and you’ll be too busy to work in it!
How To Use Chatbots For Your Business
Artificial intelligence software such as chatbots can be a valuable addition to your business. By automating processes such as customer service, chatbots can be incredibly useful to save manpower, time and money and also increase brand loyalty.
How to Build Brand Awareness
Today brands have a variety of tools to build brand awareness with, and most of them are automated, there are still many nooks and crannies to explore before your brand starts getting the recognition it deserves.
Energise Acquires Action Web Design
With my usual impeccable timing, I’ve just taken over a small web design agency with a long history, based in Waipu in Northland. The handover was mere days after the lockdown came into effect. In her own words, Jan Malone tells her story of computer programming back in the 1970s before starting Action Web in the “Wild West” days of the internet.
Business Survival Guide To COVID-19
This is a guide for businesses to surviving COVID-19. We hope that it will be of use to you. Please let us know if there is any way that we can improve it.
Why your website should be mobile-friendly
You have a well-designed website with everything potential customers need to know, and yet you’re neither attracting any users or making any online sales. The problem could be that your website is not optimized for mobile devices such as smartphones and tablets. From Google rankings to increased revenue, having a mobile-friendly website is essential if you want to keep up with the competition.
How to plan for your new website design
Web designers can turn mediocre websites into amazing user experiences and create new websites from scratch that can significantly increase your business turnover. However, this will only work if you approach your web designer with a clear vision in mind. Here a few things to think about before designing a website.
How to Create a Killer “About Us” Page
The “About Us” page is about you and your brand. Show how unique you are and why your brand’s message is worth the attention of your audience
How To Promote Your Website Offline
Having a business website is a great way to build your brand and audience. However, if not marketed properly, you will lose out on potential customers, especially those that are unable to find you in the first place. Promoting your website offline is indispensable if you want to leverage its full potential.
Can you safely delete your email account?
Deleting an old email account is pretty straightforward. However, are you aware of how your provider handles your username and any data that was associated with your account once you close it down? There are several risk factors to consider, from privacy issues to possible data breaches.
How video testimonials can help boost your business
Customer reviews are highly influential to people in the decision-making stage when deciding on a specific product or service over another. If you want to leverage the full potential of testimonials, have your customers tell their story in front of the camera and watch your business grow.
What happens to your online identity after you die?
Social media, online banking, online shopping, email and more. The number of digital services we use regularly is endless and our online identity grows almost daily. What happens to all those accounts when we die? Who is allowed to access them and the data connected with them?
How to strengthen your online presence
If you haven’t taken your business online yet, you are potentially missing out on some serious profits. With billions of active internet users, what better way to attract new audiences and turn users into paying customers and clients. From creating a user-friendly website to getting the most of social media business accounts, the following tools will help you strengthen your online presence, increase brand awareness and ultimately boost your sales.
How to protect your brand online
Online brand attacks happen on a daily basis. Whether it’s the competition stealing potential customers away by misusing your brand, or scammers luring unsuspecting users onto dubious websites. The consequences for your business can be devastating, so you need to have adequate measures in place to protect your brand against online theft.
WordPress security – how to protect your website
With more than 60% of the market share, Wordpress is the most popular choice for anyone wanting to build a professional website. However, this popularity comes with a price. Malicious software, cyber-attacks and stolen data are only some of the issues that website owners have to deal with. How can you protect your Wordpress website from unwanted hackers?
The Killer Guide to Getting More Likes on Your Instagram Feed (2020 Update!)
It’s a common story – a hopeful business creates an Instagram account hoping to market their amazing product to the 800 million users. After a few months, the Instagram page’s 15 photos have only generated a few likes, and there’s no noticeable improvement in overall business success.
Why you should keep your website software up to date
A business website is one of your most essential marketing tools. You want it to help attract new customers, engage existing ones long-term and ultimately increase your company’s revenue. Providing fresh content is one way of making sure your website achieves all these things. However, if your website software is outdated, you risk a drop in Google rankings along with major security and performance issues.